Calendar

Overview of Live Webinar

What You Need to Do to Secure Your Smartphone: Top 10 Security Settings for Android and iPhone

Attention all small business owners! Do you know how to use the security settings built into your Android or iPhone? If not, this webinar is for you. In this session, we will show you how ten (10) crucial security settings can help protect your business:

1. Protection Against Unauthorized Access: Security settings such as passcodes, biometric authentication, and pattern locks prevent unauthorized users from accessing your device and the sensitive information stored within it.
2. Data Privacy: Security settings help safeguard your personal and sensitive data, including photos, messages, emails, and financial information, from being accessed or stolen by cybercriminals or malicious apps.
3. Prevention of Identity Theft: By enabling security features like two-factor authentication and device encryption, you reduce the risk of identity theft and unauthorized use of your online accounts and personal information.
4. Remote Tracking and Wiping: Some security settings, such as Find My iPhone or Find My Device for Android, allow you to remotely locate, lock, or erase your device in case it gets lost or stolen, enhancing the chances of recovering it and protecting your data.
5. Defense Against Malware and Viruses: Certain security settings and features, such as app permissions, app store security, and automatic software updates, help protect your device from malware, viruses, and other digital threats that could compromise its security and functionality.

Using the proper security settings on your Android or iPhone is essential for safeguarding your device, personal and business data, and online identity from bad actors and unfortunate accidents.

The webinar will be presented by the following speakers:

Dr. Teresa Piliouras – CEO and Founder, Technical Consulting & Research, Inc., an IT company specializing in AI, cybersecurity, quality management, and data analytics. Dr. Piliouras is a consultant, educator, inventor, and author. She holds a BS from the University of Illinois, an MBA from Iona College, and a PhD from NYU Tandon School of Engineering.

Pui Lam (Raymond) Yu – Executive Vice President Engineering at Technical Consulting & Research, Inc., has over 20 years of industry experience in Cybersecurity, Software Engineering, and Systems Engineering. He received his BEEE and MSEE from Stevens Institute of Technology and Rensselaer Polytechnic Institute, respectively, and his MSCS from New York University Tandon School of Engineering.

Adithya Rajendran – Cybersecurity Analyst at Technical Consulting & Research, Inc. He received his Bachelor of Science in Computer Science from Baskin Engineering at UCSC, and has a strong foundation in programming, data structures, algorithms, and software engineering.

Harshit Agrawal – Cybersecurity Analyst, Technical Consulting and Research, Inc. He received his BTech in Computer Science from Dr. A.P.J. Abdul Kalam Technical University in Lucknow, India and his Master’s in Cybersecurity from Syracuse University.

Jonathan Aung – Cybersecurity Analyst, Technical Consulting and Research, Inc. He received his Bachelor’s in Computer Science from Boston University. His journey in Cybersecurity is largely self-directed with a concentration in offensive security.

Pushpa Rani – Cybersecurity Intern, Technical Consulting and Research, Inc. She is currently pursuing her Bachelor’s in Cybersecurity at George Washington University.

Co-sponsor(s) & Partner(s): Prince William County Department of Economic Development & Prince William Chamber of Commerce

Cancellation Policy: Contact us earlier than OR 72 hours (3 days) prior to event. Kindly email – help@masonsbdc.org (preferred) or call 703-261-4105 to notify the team.

Special Instruction: This live webinar will be offered on the Zoom platform. You will receive a Zoom inivitation link after the registration.

The following webinar is being facilitated by the Virginia APEX Accelerator at the Mason Enterprise Center (MEC)

The Federal Government buys over $600 billion per year on goods and services, 23% of that spend is allocated for small business. This is a huge opportunity for small firms to grow their business and become part of the challenging world of Government Contracting. Before entering into this arena you must first know how to market yourself to government. This presentation will help you prepare your firm to get noticed by government and prime buyers by developing a proper marketing plan and strategy.

In this session you will learn:

• Steps to take to be where you can be found by buyers
• Preparing a winning capability statement
• Organize your website, business cards and marketing materials
• Prepare a marketing plan to attract buyers

Instructor: Lisa Wood is the current statewide director of Virginia APEX Accelerator. She previously was the Statewide Director of the Procurement Technical Assistance Centers (PTAC) for the Connecticut PTAC and prior to that was Statewide Director with the Ohio Department of Development after serving as PTAC Director for the Northwest Commission of Pennsylvania. Before joining the PTAC (now APEX Accelerator) community, Lisa was a Contracting Officer for Bechtel Plant Machinery, Inc. in the Greater Pittsburgh Area.

Arm yourself with strategies for long-term security!

In an era marked by relentless cyber threats, building a cyber-resilient business is not just a goal—it’s a necessity. This comprehensive guide explores the key components of cyber resilience, equipping business owners and leaders with the knowledge and tools needed to fortify their organizations against cyber-attacks.

From implementing robust security measures and leveraging cutting-edge tools with proactive planning and strategic investments, businesses can thrive in an increasingly digital world while safeguarding their assets, reputation, and customer trust.

Speaker: Quiana Gainey, Virginia SBDC Cyber Industry Expert

A confirmation email with the Zoom login information will be sent after registration – a day before before the event – please be on the lookout for it.

The following will be covered during this live webinar:

• Power of SEO and social media for attracting customers, including local SEO to precisely target your market.
• Website optimization for lead generation. How personas, message maps, and content calendars help to make your website and social media footprint more attractive when integrated.
• Social selling as an amplifier of your existing sales and marketing strategy. Learn to build an omni channel presence and customer journey for faster wins.
• What your digital channel strategy needs, to be effective in terms of content, technology and investment.
• How to effectively use paid media and advertising. Cost savings of optimizing your website and SEO to maximize paid media spend and ROI.

Speaker: Hussain Shah, Subject Matter Expert – Digital Marketing, Mason SBDC & Timm Johnson – Director, Mason SBDC

Co-sponsor(s) & Partner(s): Prince William County Department of Economic Development & Prince William Chamber of Commerce

Cancellation Policy: Contact the Center regarding cancellation 24 business hours prior to the event. Kindly email – help@masonsbdc.org (preferred) or call 703-261-4105 to notify the team.

Special Instructions: This live webinar will be presented via Zoom. Webinar access details (Zoom invitation) will be provided after registration.

Speaker(s): Heather Rosen, President of FranNet of Virginia and D.C.

Co-Sponsor(s): FranNet of Virginia and DC, a franchise advisory and development services firm with 50+ offices in North America

• Do you reside in the Shenandoah Valley area of Virginia and are thinking about starting a new business?
• Do you have questions about how to move forward?
• Are you considering moving your hobby into a more structured business form?
• Have you already started your small business and now realize you may have missed a few things?

Your Shenandoah Valley SBDC has answers, information, and resources to help!

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target marketing to financial projections and bookkeeping. We also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

Thank you for your registration to Start Smart Workshop. Please let Rosie know if you are unable to attend or have questions via email to rigglerc@jmu.edu

Thank You! Barry Henderson, Shenandoah Valley SBDC

The following webinar is being facilitated by the Virginia APEX Accelerator at the Mason Enterprise Center (MEC)

In this class we will showcase the federal landscape and you will have the ability on how  to consider your scope, scale and size for any contracting opportunities. We will discuss how to display your relevant past performance which match or exceeds government requirements. You will also learn how your past performances are rated by the buyers.

About the instructor: Daryl Corley, Virginia APEX Accelerator Procurement Counselor

More than 30 years of contracting experience with comprehensive contract Life Cycle support in reviewing initial procurements package for accuracy to contract closeout. Most recently, he worked as a Senior Consultant for MSDS Consultant Services, LLC, which included working with the diverse business community, and clients on contractual issues, provide training material for stakeholders and clients — instructing classes on contract regulatory compliance in the federal government. He created a best practice mentor protégé program by combining governmental and commercial organizations.

Previously, he worked as a consultant/trainer for CACI providing government business solutions and services. In these positions, he demonstrated the ability to resolve a variety of issues (such as acquisition and supply systems, integration, data mapping and analysis service, system testing, training customers, and software malfunctions. He also provided consultant support creating solicitation matrixes, market research, acquisition plans at the contracting offices for the various agencies. Daryl is also a Service Disabled Veteran and dedicated to assisting Veteran Entrepreneurs.

• Do you reside in the Shenandoah Valley area of Virginia and are thinking about starting a new business?
• Do you have questions about how to move forward?
• Are you considering moving your hobby into a more structured business form?
• Have you already started your small business and now realize you may have missed a few things?

Your Shenandoah Valley SBDC has answers, information, and resources to help!

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target marketing to financial projections and bookkeeping. We also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

Thank you for your registration to Start Smart Workshop. Please let Rosie know if you are unable to attend or have questions via email to rigglerc@jmu.edu

Thank You! Barry Henderson, Shenandoah Valley SBDC

Does your business need a mobile app?

In this webinar you will learn if your small business will benefit from having a mobile app, and the steps to successfully deploy and market your app on the app stores. Areas covered include:

• Market Research
• App Scoping
• Finding a Developer and Budget
• App Business Planning
• Marketing Approach
• Building a Prototype
• Launching an App
• Promoting App

Presenter: Cameron Nelson, CEO of Tenzing Startup Consultants

Mr. Nelson has over 19 years experience in technology, and as a senior tech consultant in Silicon Valley helping Fortune 500 companies improve their digital marketing and eCommerce. At the same time he founded several tech companies, including a SaaS website for tree preservation and a blockchain platform for nonprofits. Cameron is accomplished in language, culture, has an MBA and MA and believes new technology products have the ability to help shape our world for the better.

A confirmation email with the Zoom login information will be sent after registration – a day before before the event – please be on the lookout for it.

• Do you reside in the Shenandoah Valley area of Virginia and are thinking about starting a new business?
• Do you have questions about how to move forward?
• Are you considering moving your hobby into a more structured business form?
• Have you already started your small business and now realize you may have missed a few things?

Your Shenandoah Valley SBDC has answers, information, and resources to help!

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target marketing to financial projections and bookkeeping. We also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

Thank you for your registration to Start Smart Workshop. Please let Rosie know if you are unable to attend or have questions via email to rigglerc@jmu.edu

Thank You! Barry Henderson, Shenandoah Valley SBDC

The following webinar is being facilitated by the Virginia APEX Accelerator at the Mason Enterprise Center (MEC)

A properly formatted Capability Statement will aid in getting the right business recognition, vital in distinguishing one business from another during the government competitive process. This class will provide businesses with the correct tools to communicate what they can provide to help government professionals in their day-to-day competitive acquisition process.

How this class helps

• Introduce purpose of Capability (aka Cap) Statement in government contracting
• Demonstrate/explain fundamentals of how to develop a Cap Statement
• Demonstrate importance of Market Research when preparing Cap Statement
• Cover essential areas for an effective Cap Statement to enhance government interest in product/service offered
• Provide guidance concerning the most acceptable format(s) accepted via government procurement professionals
  •  Introduction
  • Section by Section Overview
  • Core Competencies (designed to reach target audiences or satisfy specific requirements)
  • Acceptable Past Performance
  • Differentiators
  • Company Data (with specific codes, schedules, BPAs, state/local data, etc.)
• Overall Appearance

Instructor Lisa Wood is the current statewide director of Virginia APEX Accelerator. She previously was the Statewide Director of the Procurement Technical Assistance Centers (PTAC) for the Connecticut PTAC and prior to that was Statewide Director with the Ohio Department of Development after serving as PTAC Director for the Northwest Commission of Pennsylvania. Before joining the PTAC (now APEX Accelerator) community, Lisa was a Contracting Officer for Bechtel Plant Machinery, Inc. in the Greater Pittsburgh Area.

• Do you reside in the Shenandoah Valley area of Virginia and are thinking about starting a new business?
• Do you have questions about how to move forward?
• Are you considering moving your hobby into a more structured business form?
• Have you already started your small business and now realize you may have missed a few things?

Your Shenandoah Valley SBDC has answers, information, and resources to help!

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target marketing to financial projections and bookkeeping. We also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

Thank you for your registration to Start Smart Workshop. Please let Rosie know if you are unable to attend or have questions via email to rigglerc@jmu.edu

Thank You! Barry Henderson, Shenandoah Valley SBDC

• Do you reside in the Shenandoah Valley area of Virginia and are thinking about starting a new business?
• Do you have questions about how to move forward?
• Are you considering moving your hobby into a more structured business form?
• Have you already started your small business and now realize you may have missed a few things?

Your Shenandoah Valley SBDC has answers, information, and resources to help!

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target marketing to financial projections and bookkeeping. We also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

Thank you for your registration to Start Smart Workshop. Please let Rosie know if you are unable to attend or have questions via email to rigglerc@jmu.edu

Thank You! Barry Henderson, Shenandoah Valley SBDC

• Do you reside in the Shenandoah Valley area of Virginia and are thinking about starting a new business?
• Do you have questions about how to move forward?
• Are you considering moving your hobby into a more structured business form?
• Have you already started your small business and now realize you may have missed a few things?

Your Shenandoah Valley SBDC has answers, information, and resources to help!

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target marketing to financial projections and bookkeeping. We also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

Thank you for your registration to Start Smart Workshop. Please let Rosie know if you are unable to attend or have questions via email to rigglerc@jmu.edu

Thank You! Barry Henderson, Shenandoah Valley SBDC