Oct
27
Wed
Start Smart Workshop @ Virtual Webinar
Oct 27 @ 10:00 am – 12:00 pm
Start Smart Workshop @ Virtual Webinar

Our Start Smart Workshops discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target markets to financial projections. We’ll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

NOTE: This is a live, online webinar. Registration is required IN ADVANCE. When we receive your registration, we will send you the Start Smart Workbook and Zoom login link.

REGISTER HERE

Fundamentals of Setting up a Secure Network
Oct 27 @ 12:00 pm – 12:45 pm

Is your network secure? If you answered NO or if you are unsure then your business is vulnerable to cyber attacks. Virginia SBDC Cybersecurity advisor, Tom Stamulis, will show you how to implement the processes and techniques in a how-to workshop to help protect your critical information.

This workshop will cover:

  • Dangers of an insecure network
  • What makes up a secure network
  • Benefits of a secure network
  • Commercial and free security devices

Each 45-minute workshop is limited to 15 people. This workshop is set up for small group interaction and discussion. To protect the sensitivity of the information shared, these sessions will not be recorded.

Oct
28
Thu
Google Ads Basics @ Virtual Webinar
Oct 28 @ 10:00 am – 11:00 am
Google Ads Basics @ Virtual Webinar

Let’s talk about Google Ads and how to get started!

In this workshop you will learn how to reach more customers and grow your business with Google Ads.

In this session we’ll talk about:

  • How to create an account and set up an ad campaign
  • How to write great ads, refine keywords, and include ad extensions
  • How to measure success

REGISTRATION: https://attendee.gotowebinar.com/register/1395098153526813452

 

About Presenter Randi F. Penfil
Randi is a speaker for the Grow with Google partner program. She has more than 20  years  of experience helping small businesses  and nonprofits improve their digital marketing.

As a professional speaker and trainer, Randi has educated thousands of small businesses and entrepreneurs. Before becoming a Google-supported trainer, Randi educated and trained SMBs for Constant Contact as the Mid-Atlantic Regional Development Director. She brings enthusiasm and experience to every workshop and conversation about digital marketing. Her passion is helping small businesses take control of their digital footprint.

This series is hosted by Shenandoah Valley SBDC, Shenandoah Valley Technology Council, Blue Ridge Community College, Virginia State SBDC, Lord Fairfax SBDC, Central Virginia SBDC, and SCCF.

Fundamentals of Setting up a Secure Network
Oct 28 @ 4:00 pm – 4:45 pm

Is your network secure? If you answered NO or if you are unsure then your business is vulnerable to cyber attacks. Virginia SBDC Cybersecurity advisor, Tom Stamulis, will show you how to implement the processes and techniques in a how-to workshop to help protect your critical information.

This workshop will cover:

  • Dangers of an insecure network
  • What makes up a secure network
  • Benefits of a secure network
  • Commercial and free security devices

Each 45-minute workshop is limited to 15 people. This workshop is set up for small group interaction and discussion. To protect the sensitivity of the information shared, these sessions will not be recorded.

Nov
12
Fri
Business Smarts – Meet Your BEST Advocates @ Virtual Event
Nov 12 @ 9:00 am – 10:30 am

business smarts banner

Join us for a lively and informative dialog with some of your business’s best friends – and our Business Smarts partners – the local Chambers of Commerce. Each of these institutions exist to serve your needs and help you access the many resources available to you. Meet the Chamber representatives, learn about some of their upcoming events and initiatives, and ask all the questions you want. We’ll have an opportunity to meet as one large group but also is smaller break-out rooms where you can pop in and out to meet as many people as you wish.

REGISTER HERE

Nov
16
Tue
Google Analytics @ Virtual Workshop
Nov 16 @ 12:00 pm – 1:00 pm
Google Analytics @ Virtual Workshop

Join us as we discuss and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions. We will discuss using Google Analytics to help you collect and interpret real-time information, review some of the reports and terms used so you can learn more about your target audience and how to achieve your business goals.

During this session we will:

  • Identifying business goals (and how you plan to use your online presence to achieve them)
  • Incorporating data into your plan
  • A focus on introducing Google Analytics and how to use this tool to make better business decision

REGISTRATION: https://attendee.gotowebinar.com/register/3412347947751738636

 

About Presenter Randi F. Penfil
Randi is a speaker for the Grow with Google partner program. She has more than 20  years  of experience helping small businesses  and nonprofits improve their digital marketing.

As a professional speaker and trainer, Randi has educated thousands of small businesses and entrepreneurs. Before becoming a Google-supported trainer, Randi educated and trained SMBs for Constant Contact as the Mid-Atlantic Regional Development Director. She brings enthusiasm and experience to every workshop and conversation about digital marketing. Her passion is helping small businesses take control of their digital footprint.

This series is hosted by Shenandoah Valley SBDC, Shenandoah Valley Technology Council, Blue Ridge Community College, Virginia State SBDC, Lord Fairfax SBDC, Central Virginia SBDC, and SCCF.