Jan
18
Tue
Building the Foundation for Your New Business
Jan 18 @ 9:00 am – 10:30 am

Some of the most popular reasons to start a business include-having a unique business idea, designing a career that has the flexibility to grow with you, working toward financial independence, and investing in yourself. Prepare to start a successful business:

  • Evaluate your entrepreneurial abilities
  • Marketing strategies
  • Financial resources
  • Legal form of organization
  • Tips to prepare & present your business plan
  • Cybersecurity Tips

Not every small business is positioned for success, so you may be in for a real challenge when you decide to take the plunge, ditch your day job, and become a business owner. The stage is often set in the beginning, so make sure you start with a strong foundation.

Speaker(s): Presented and taught by Lin Hite, Regional Director SBDC

Co-Sponsor(s): Longwood SBDC, George Mason University, Virginia Small Business Development Center, U.S. Small Business Administration, GoVA

Jan
25
Tue
Start Smart Workshop @ Virtual Webinar
Jan 25 @ 10:00 am – 12:00 pm
Start Smart Workshop @ Virtual Webinar

Our Start Smart Workshops discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target markets to financial projections. We’ll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

NOTE: This is a live, online webinar. Registration is required IN ADVANCE. When we receive your registration, we will send you the Start Smart Workbook and Zoom login link.

REGISTER HERE

Marketing on a Budget
Jan 25 @ 6:00 pm – 7:00 pm

Participants will learn free and low cost ways to market their business and increase sales.

Topics will include:

*Getting the most out of social media

*Using email marketing effectively

*Free resources to make your business look great

*Participants will receive tips and ideas they can begin implementing right away

Speaker(s): Hope Gayles, Associate Director, Communications & Outreach & Public Information Officer at Southern Virginia Higher Education Center

Co-Sponsor(s): LSBDC, GMU, SBA, VSBDC, SVHEC, GoVA

Jan
27
Thu
Retail 3.0 Thriving in the Next Normal
Jan 27 @ 8:30 am – 9:30 am

Does it feel like your small business is constantly pivoting? We hear you!

Join retail expert Marc Willson as he unpacks the pivots that will continue to serve Virginia’s small retailers and restaurants beyond the pandemic, meet the ever-changing demands of diverse customers, and build resiliency against future disruptions.

Speaker(s): Marc Willson Retail & Restaurant Consultant Virginia Small Business Development Center

Co-Sponsor(s): LSBDC, GMU, SBA, VSBDC, SVHEC, GoVA

Feb
3
Thu
Grow Your Business with Digital Marketing
Feb 3 @ 2:00 pm – 3:00 pm

Updated for 2022

Businesses need to understand the basics of digital marketing now more than ever, because digital marketing creates growth.

Learn about the basics of digital marketing, including:

  • Social Media
  • Email Marketing
  • Paid Ads
  • SEO
  • Affiliate Marketing
  • How to use analytics to measure your success

A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.


Instructor: Cameron Nelson, Chief Digital Advisor, Virginia SBDC and CV SBDC

Mr. Nelson has over 18 years experience in technology, and as a senior tech consultant in Silicon Valley helping Fortune 500 companies improve their digital marketing and eCommerce. At the same time he founded several tech companies, including a SaaS website for tree preservation and a blockchain platform for nonprofits. Cameron is accomplished in language, culture, has an MBA and MA and believes new technology products have the ability to help shape our world for the better.

Feb
10
Thu
Start Smart Workshop @ Virtual Webinar
Feb 10 @ 2:00 pm – 4:00 pm
Start Smart Workshop @ Virtual Webinar

Our Start Smart Workshops discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target markets to financial projections. We’ll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

NOTE: This is a live, online webinar. Registration is required IN ADVANCE. When we receive your registration, we will send you the Start Smart Workbook and Zoom login link.

REGISTER HERE

Feb
22
Tue
Start Smart Workshop @ Virtual Webinar
Feb 22 @ 10:00 am – 12:00 pm
Start Smart Workshop @ Virtual Webinar

Our Start Smart Workshops discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target markets to financial projections. We’ll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

NOTE: This is a live, online webinar. Registration is required IN ADVANCE. When we receive your registration, we will send you the Start Smart Workbook and Zoom login link.

REGISTER HERE

Managing Your WordPress Website Bootcamp
Feb 22 @ 2:00 pm – 3:00 pm

Updated for 2022

Join us and learn how to create and/or better manage your WordPress website!

Are you looking for a simple, yet effective website to use for your business? WordPress might be a good option! In this workshop, we’ll cover “the basics” on creating and updating a WordPress site, including:

  • User management
  • Page creation and editing
  • Image and video uploads
  • Plugin management
  • Linking to social media

A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.


Instructor: Cameron Nelson, Chief Digital Advisor, Virginia SBDC and CV SBDC

Mr. Nelson has over 18 years experience in technology, and as a senior tech consultant in Silicon Valley helping Fortune 500 companies improve their digital marketing and eCommerce. At the same time he founded several tech companies, including a SaaS website for tree preservation and a blockchain platform for nonprofits. Cameron is accomplished in language, culture, has an MBA and MA and believes new technology products have the ability to help shape our world for the better.

Feb
23
Wed
Cyber Awareness Training for Your Business
Feb 23 @ 12:00 pm – 1:00 pm

Cybersecurity awareness is essential for all businesses regardless of size. Your employees are the first line of defense in protecting your digital information and your business from hackers. This training will focus on the latest online threats such as phishing, malware, and ransomware. During this session the Virginia SBDC Cybersecurity Advisor, Tom Stamulis, will provide an overview of the latest threats along with tips that every employee can use to protect your network.


A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.
Mar
15
Tue
Start Smart Workshop @ Virtual Webinar or Location near Lexington VA TBD
Mar 15 @ 10:00 am – 12:00 pm
Start Smart Workshop @ Virtual Webinar or Location near Lexington VA TBD

Our Start Smart Workshops discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target markets to financial projections. We’ll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

NOTE: This is a live, online webinar. Registration is required IN ADVANCE. When we receive your registration, we will send you the Start Smart Workbook and Zoom login link.

REGISTER HERE

Mar
31
Thu
Start Smart Workshop @ Virtual Webinar
Mar 31 @ 10:00 am – 12:00 pm
Start Smart Workshop @ Virtual Webinar

Our Start Smart Workshops discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target markets to financial projections. We’ll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

NOTE: This is a live, online webinar. Registration is required IN ADVANCE. When we receive your registration, we will send you the Start Smart Workbook and Zoom login link.

REGISTER HERE