Jan
25
Tue
Marketing on a Budget
Jan 25 @ 6:00 pm – 7:00 pm

Participants will learn free and low cost ways to market their business and increase sales.

Topics will include:

*Getting the most out of social media

*Using email marketing effectively

*Free resources to make your business look great

*Participants will receive tips and ideas they can begin implementing right away

Speaker(s): Hope Gayles, Associate Director, Communications & Outreach & Public Information Officer at Southern Virginia Higher Education Center

Co-Sponsor(s): LSBDC, GMU, SBA, VSBDC, SVHEC, GoVA

Jan
27
Thu
Retail 3.0 Thriving in the Next Normal
Jan 27 @ 8:30 am – 9:30 am

Does it feel like your small business is constantly pivoting? We hear you!

Join retail expert Marc Willson as he unpacks the pivots that will continue to serve Virginia’s small retailers and restaurants beyond the pandemic, meet the ever-changing demands of diverse customers, and build resiliency against future disruptions.

Speaker(s): Marc Willson Retail & Restaurant Consultant Virginia Small Business Development Center

Co-Sponsor(s): LSBDC, GMU, SBA, VSBDC, SVHEC, GoVA

Feb
3
Thu
Grow Your Business with Digital Marketing
Feb 3 @ 2:00 pm – 3:00 pm

Updated for 2022

Businesses need to understand the basics of digital marketing now more than ever, because digital marketing creates growth.

Learn about the basics of digital marketing, including:

  • Social Media
  • Email Marketing
  • Paid Ads
  • SEO
  • Affiliate Marketing
  • How to use analytics to measure your success

A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.


Instructor: Cameron Nelson, Chief Digital Advisor, Virginia SBDC and CV SBDC

Mr. Nelson has over 18 years experience in technology, and as a senior tech consultant in Silicon Valley helping Fortune 500 companies improve their digital marketing and eCommerce. At the same time he founded several tech companies, including a SaaS website for tree preservation and a blockchain platform for nonprofits. Cameron is accomplished in language, culture, has an MBA and MA and believes new technology products have the ability to help shape our world for the better.

Feb
22
Tue
Managing Your WordPress Website Bootcamp
Feb 22 @ 2:00 pm – 3:00 pm

Updated for 2022

Join us and learn how to create and/or better manage your WordPress website!

Are you looking for a simple, yet effective website to use for your business? WordPress might be a good option! In this workshop, we’ll cover “the basics” on creating and updating a WordPress site, including:

  • User management
  • Page creation and editing
  • Image and video uploads
  • Plugin management
  • Linking to social media

A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.


Instructor: Cameron Nelson, Chief Digital Advisor, Virginia SBDC and CV SBDC

Mr. Nelson has over 18 years experience in technology, and as a senior tech consultant in Silicon Valley helping Fortune 500 companies improve their digital marketing and eCommerce. At the same time he founded several tech companies, including a SaaS website for tree preservation and a blockchain platform for nonprofits. Cameron is accomplished in language, culture, has an MBA and MA and believes new technology products have the ability to help shape our world for the better.

Feb
23
Wed
Cyber Awareness Training for Your Business
Feb 23 @ 12:00 pm – 1:00 pm

Cybersecurity awareness is essential for all businesses regardless of size. Your employees are the first line of defense in protecting your digital information and your business from hackers. This training will focus on the latest online threats such as phishing, malware, and ransomware. During this session the Virginia SBDC Cybersecurity Advisor, Tom Stamulis, will provide an overview of the latest threats along with tips that every employee can use to protect your network.


A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.