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Start Smart Workshop

Do you reside in the Shenandoah Valley area of Virginia and are thinking about starting a new business?

Do you have questions about how to move forward? Are you considering moving your hobby into a more structured business form? Have you already started your small business and now realize you may have missed a few things?

Your Shenandoah Valley SBDC has answers, information, and resources to help!

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target marketing to financial projections and bookkeeping. We also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

Note that this is a live, on-line Webinar.

Fee: No Cost

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Start Smart Workshop

Do you reside in the Shenandoah Valley area of Virginia and are thinking about starting a new business?

Do you have questions about how to move forward? Are you considering moving your hobby into a more structured business form? Have you already started your small business and now realize you may have missed a few things?

Your Shenandoah Valley SBDC has answers, information, and resources to help!

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target marketing to financial projections and bookkeeping. We also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

Note that this is a live, on-line Webinar.

Fee: No Cost

5 Cybersecurity New Year’s Resolutions for 2023

Jumpstart your New Year with these essential tools and tips to help your small business succeed next year.

A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.

Retail Cybersecurity: Tis the Season to Be Wary

Small Businesses are vulnerable and, like consumers, must keep a vigilant eye over their data.

Join us to learn the most common threats during the holiday season.

A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.

7 Cybersecurity Tips for Holiday Shopping Online

If history is any indication, this holiday season will likely attract cybercriminals who are on the prowl for sensitive user information. And, they aren’t just hacking individuals or large organizations.

Join us to learn more.

A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.

Preparing for Tax Season | Closing Out the Books and Preparing for 2023

2022 is quickly coming to a close, are your financial records in order? Anxious about preparing for tax season? Join us on Tuesday, November 29 at 10:00 AM as we learn from Tom Tanner, Regional Advising Director, IRS Registered Agent about preparing for Tax Season and tips to close out your books for 2022 and prepare for 2023.

Attendees will learn about:

  • Year-end tax planning
  • 2022 Tax benefits
  • Audit readiness
  • Financial reporting
  • Bookkeeping tips

Who should attend: Current Small Business Owners

Note: This workshop is not being recorded

Building and Guiding an Effective Craft Beverage Sales Team

To compete in the increasingly competitive distribution space, alcohol producers need to hire, equip, and incentivize their sales teams intelligently. In this webinar, Virginia SBDC Craft Beverage Assistance Manager Chris Van Orden will ask Ben Lewellyn, Founder of craft beverage analytics firm Full Count, what tools and strategies are most effective for craft beverage producers looking to maximize their sales staff’s impact in the market.

SPEAKER: Ben Lewellyn has worked in craft beverages for more than a decade, focused primarily on building and improving wholesale sales operations (forecasting production, managing salespeople & distributors, selling to key accounts, and developing strategy). He started Full Count Analytics to help craft manufacturers make sense of their data through custom software solutions and individualized coaching. Originally from Alabama, Ben now lives with his wife and son in Charlottesville.

A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.

Leveraging Neuroscience for Entrepreneurial Decision Making

Entrepreneurship presents unique challenges to the decision making processes of the brain. A successful entrepreneur must be able to embrace challenges, learn from mistakes, view setbacks as opportunities and otherwise reframe difficult situations to maintain hopefulness and enthusiasm. In this conversation, we’ll explore the concept of a growth mindset from a neuroscientific perspective, drawing from research to create new strategies to build resilience and to make the most out of the thousands of decisions we make daily.

Dr. Catherine Franssen is the “Pumpkin Spice Neuroscientist” whose broad scientific training, innovative thinking, humor, and passion for informal education has led to hundreds of opportunities to share the science behind everyday life through blogs, social media, books, magazines, popular news outlets, and top academic journals. Experienced at delivering research-driven productivity and wellness workshops to major corporations based on 20 years of stress-related research. Passionate about communicating lessons from neuroscience to improve business strategies, career development, and personal wellbeing, Dr. Franssen has recently founded Franssen Strategies, LLC.

Marrying Form and Function: Designing a Useful, Compelling Space for Your Craft Beverage Business

There are many technical demands to be met when building out a craft beverage production facility: water, drainage, electrical, even ceiling heights. But with the growing importance of in-house sales, producers need to think about the aesthetic experience of public-facing spaces, as well. In this webinar, Virginia SBDC Craft Beverage Assistance Manager Chris Van Orden will ask Christopher Peli of CORE architecture + design how breweries, wineries, cideries, and distilleries can design their facilities to balance form and function.

A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.

Speaker: Christopher Peli, CORE architecture + design

As a senior job captain at CORE with more than 15 years of experience, Christopher is involved in many diverse project types from hospitality to urban design, renovation and new construction. Christopher has extensive construction administration experience on complex building renovation and restaurant projects. He pushes the envelope of the hospitality design industry by looking at obstacles of budget, tight timeframes, and site conditions as tools for decision-making rather than restrictions

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Women in Entrepreneurship Showcase

In celebration of Global Women in Entrepreneurship Week, JMU will showcase female entrepreneurs and business owners from throughout the Shenandoah Valley. Enjoy some food and beverages while browsing their products and learning about their unique entrepreneurial journeys. Also, hear from a JMU alumni serial entrepreneur Tina Fox as she tells her motivational story and the important lessons she’s learned along the way!

The schedule will be as follows:
5 – 6 PM: Open Exhibition. Meet the business owners, learn about their products, offerings, and their story!
6 – 6:30 PM: Keynote Address from Guest Speaker
6:30 – 7:30 PM: Additional Exhibition and Networking time with light refreshments

Register HERE.