A new year is a great time to take stock and rethink priorities and strategies for your small business. What do the experts think you should focus on in 2022? We’ve compiled a few of the top answers here.
Entrepreneur – Keep in Step with the Evolution of Entrepreneurship
“One fortunate byproduct of the pandemic was an outpouring of creativity. Around the world, people reexamined previously held assumptions — like the need to conduct some business exclusively in-person — and new, exciting ideas and businesses were born. This effectively redefined what it means to be an entrepreneur, adding more diversity to the small business space. In 2022, this trend will accelerate further as a record number of businesses are forecasted to be started. One of the most interesting evolutions is the increasing frequency we’re seeing creators turn their passion into a living.”
SBA – Buy into the Momentum of E-commerce
“The shift to digital shopping has been a long time coming. From 2019 to 2020 alone, e-commerce saw a 35% year-over-year increase, and that figure is only expected to grow. To account for this trend, optimize your business’s e-commerce presence in 2022 and beyond. These days, that starts with making your website mobile-friendly.”
U.S. Chamber of Commerce – Leverage Your Suppliers’ New Product Rollouts
“Distributors and businesses across the country dealt with supply chain issues with the continuation of the COVID-19 pandemic and its subsequent economic disruptions. In 2022, businesses must be aware of scarcities within the supply chain and get ahead of manufacturing and transportation challenges by working collaboratively with their suppliers.”
Forbes – Ramp Up Emotional Intelligence And Empathy
“Emotional transparency and modeling emotional intelligence are key. Empathy is no longer a luxury but a powerful skill for normalizing life and work challenges. You don’t have to know or share the whole story of an employee’s situation (or yours) but recognizing moods or behaviors and addressing them with care is appreciated.”
