With SBDC since 2000, Director since 2011
Joyce has been a key contributor to more successful small businesses and business development programs in the Shenandoah Valley than it’s possible to count. For 30+ years, her enthusiastic and practical advising, mentoring, and teaching have prepared entrepreneurs for the rigors of starting and growing a small business, and her participation in a wide range of community initiatives has helped the entire region prosper.
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Strategic Planning & Implementation
For Profit or Nonprofit Organizations
Funding Resources and Applications
Virginia SBDC Network Business Advisor
Bridgewater College, BA
James Madison University, MA, Technical and Scientific Communication
Taught business, accounting, and computer classes at Dominion College.
30+ years of practical experience in small business and non-profit management, operations, marketing, and finances.
Virginia State Star, 2006
Joyce is a lifelong “Shenandoah Valley Girl,” so her heart is always going to be here with family and friends, many of whom she met through her work at the SBDC. Her favorite scenic view is of her Valley as she is returning from a trip. Joyce also has a twin brother, and they are often asked if they are identical. Joyce's answer? No, he has a heavier beard!