Be prepared. Find out what you need to do to protect your small business from cybersecurity threats in the coming year!

Speaker: Quiana Gainey, Virginia SBDC Cyber Industry Expert

A confirmation email with the Zoom login information will be sent after registration – a day before before the event – please be on the lookout for it.

Learn specific threats to look out for this holiday season & how to keep you and your small business protected.

Speaker: Quiana Gainey, Virginia SBDC Cyber Industry Expert

A confirmation email with the Zoom login information will be sent after registration – a day before before the event – please be on the lookout for it.

Participants will learn free and low cost ways to market their business and increase sales.

Topics will include:

*Getting the most out of social media

*Using email marketing effectively

*Free resources to make your business look great

*Participants will receive tips and ideas they can begin implementing right away

Speaker(s): Hope Gayles, Associate Director, Communications & Outreach & Public Information Officer at Southern Virginia Higher Education Center

Co-Sponsor(s): LSBDC, GMU, SBA, VSBDC, SVHEC, GoVA

Join us for a discussion about what all entrepreneurs, small businesses, and start-ups should know about trademarks. We’ll discuss what trademarks are, the benefits of federal trademark registration, and the basics of the registration process. We’ll also talk about why it’s so important for any new business to select a trademark that is both federally registrable and legally protectable.

We’ll direct you to free resources from the USPTO and close out the discussion with a question-and-answer session.

Speaker: Mariessa Terrell, Attorney Advisor, Trademarks Customer Outreach, USPTO

Webinar presented in collaboration with the United States Patent and Trademark Office.

A confirmation email with the Zoom login information will be sent after registration – a day before before the event – please be on the lookout for it.

Join us for a discussion about what all entrepreneurs, small businesses, and start-ups should know about trademarks. We’ll discuss what trademarks are, the benefits of federal trademark registration, and the basics of the registration process. We’ll also talk about why it’s so important for any new business to select a trademark that is both federally registrable and legally protectable.

We’ll direct you to free resources from the USPTO and close out the discussion with a question-and-answer session.

Speaker: Christina Calloway, attorney with the USPTO

Webinar presented in collaboration with the United States Patent and Trademark Office.

A confirmation email with the Zoom login information will be sent after registration – a day before before the event – please be on the lookout for it.

In honor of cybersecurity awareness month this webinar will assist small business owners with the importance of taking proactive steps to enhance your current security posture.

Speaker: Quiana Gainey, Virginia SBDC Cyber Industry Expert

A confirmation email with the Zoom login information will be sent after registration – a day before before the event – please be on the lookout for it.

Join us for SBA National Farmer’s Day, an event where will learn about the Virginia Grown Program and its benefits!

Ms. Wheeler is the Manager of the Office of Domestic Marketing and Promotions at the Virginia Department of Agriculture and Consumer Services where she partners with producers, farmers market managers, farmers market vendors and buyers across the state of Virginia to promote fresh, local products and to enhance the marketing opportunities for those products. In addition to that role, Heather is also the Program Manager for the Virginia Horse Industry Board and serves on the Virginia State Team for Agritourism as an Agritourism Marketing Specialist. Heather has an educational background in business administration, business management and accounting and she combines that with a true passion for agriculture and working with those in the industry.

The Virginia Grown program is a marketing tool promoting fresh, local products to consumers and has a proven track record for increasing visibility, developing additional media attention and enhancing marketing opportunities for Virginia Grown products. The program provides resources to the participants to display and use on marketing materials including flyers, web sites, advertising and menus. Show your support for Virginia agriculture, the Commonwealth’s number one industry, by proudly displaying the Virginia Grown logo and directing your customers to the freshest and highest quality products around.

The Virginia Department of Agriculture and Consumer Services (VDACS) introduced the Virginia’s Finest® Trademark Program to enhance the economic opportunities and success of Virginia’s specialty food companies, processors and agriculture producers. The classic Virginia’s Finest® trademark identifies, differentiates and promotes top-quality Virginia agriculture and specialty food and beverage products. Buyers and consumers have grown to recognize the blue and red “VA check mark” logo and know they are purchasing top quality Virginia-produced and processed products.

 

Get ready for the ultimate online celebration of Virginia agribusiness on SBA National Farmer’s Day, featuring Livvy Preisser, Agritourism.

Martha was recognized as one of “America’s Most Amazing Women” by Country Woman Magazine and was inducted into the National Capital Friends.

The Virginia General Assembly, honored Martha Boneta with a Joint Commendation from both the House and the Senate recognizing Martha for her significant contributions to the Commonwealth and nation.

Martha was awarded “Unsung Hero” by CRTV in 2018 for fighting back against burdensome over regulation. In 2019, Martha was chosen as the featured cover story of Christian Times Magazine and later asked to join CTM as an editor. Martha has two bills named after her in the oldest legislative body in the nation, The “Boneta Bills” I & II that protect property rights and cut burdensome red tape and over regulation.

Martha Boneta is a frequent co-host on several radio talk shows and contributes to various media shows and is also owner of a media network. Martha attended George Mason University for undergraduate school, Martha received her Juris Doctor law degree from George Mason University Antonin Scalia Law School. Martha also attended the Strauss Institute at Pepperdine University School of Law in Malibu, where she studied Alternative Dispute Resolution. Today, Martha speaks all over the country to corporations, universities, business communities, political organizations and many other entities about a variety of topics.

Livvy Preisser will present on current Agritourism programs in Virginia and how to connect to resources to assist your business.

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Join us for the SBA Women’s Business Month SBA HQ WOSB Certification Program! This exciting online event is designed to empower and support women entrepreneurs in their business endeavors. Starting on Wed Oct 18, 2023 at 1:00pm EST, this program will provide valuable insights and resources to help women-owned small businesses thrive.

During this event, you’ll have the opportunity to learn about the Women-Owned Small Business (WOSB) certification process, an essential step in accessing federal contracting opportunities. Our expert speakers will guide you through the application process, eligibility criteria, and the benefits of WOSB certification.

Whether you’re just starting your business or looking to expand your existing ventures, this program is tailored to meet your needs. Connect with like-minded women entrepreneurs, gain valuable knowledge, and discover new opportunities to grow your business.

Don’t miss out on this incredible event! Register now and take a step closer to achieving your entrepreneurial dreams. We look forward to seeing you there!

The following will be covered during this live webinar:

  • Power of SEO and social media for attracting customers, including local SEO to precisely target your market.
  • Website optimization for lead generation. How personas, message maps, and content calendars help to make your website and social media footprint more attractive when integrated.
  • Social selling as an amplifier of your existing sales and marketing strategy. Learn to build an omni channel presence and customer journey for faster wins.
  • What your digital channel strategy needs, to be effective in terms of content, technology and investment.
  • How to effectively use paid media and advertising. Cost savings of optimizing your website and SEO to maximize paid media spend and ROI.

Speaker: Hussain Shah, Subject Matter Expert – Digital Marketing, Mason SBDC & Timm Johnson – Director, Mason SBDC

Co-sponsor(s) & Partner(s): Prince William County Department of Economic Development & Prince William Chamber of Commerce

Cancellation Policy: Contact the Center regarding cancellation 24 business hours prior to the event. Kindly email – help@masonsbdc.org (preferred) or call 703-261-4105 to notify the team.

Special Instructions: This live webinar will be presented via Zoom. Webinar access details (Zoom invitation) will be provided after registration.