How to Grow your Business-to-Business Online Presence

When:
September 20, 2017 @ 11:30 am – 1:30 pm
2017-09-20T11:30:00-04:00
2017-09-20T13:30:00-04:00
Where:
JMU Ice House Room 117
127 W Bruce St
Harrisonburg, VA 22801
USA
Cost:
Free
Contact:
SV SBDC
540-568-3227

Marketing to consumers is one thing, but the B2B buying process is very different.

Come learn B2B Marketing Best Practices, Tools, and Strategies to leverage smarter digital advertising efforts.

In this livestream webinar, you'll learn how your business can turn other businesses into buyers by adjusting your advertising strategies to target consumers where they are spending their time. The speakers, Diarmid Thomson (Head of Industry, B2B at Google) and Helen Edwards (Account Manager, B2B at Google), will also provide recommendations you can implement with AdWords and other Google tools.

Online Advertising can be the key to your B2B success.
Join Immerge to learn more about how digital marketing can help your B2B strategy thrive on the Web. The Small Business Development Center will host the event at the JMU Ice House. All are welcome for this free event.

*This event is free but does require pre-registration by clicking here to access Google's registration page.

Following the Webinar, the Immerge Team will be available to answer your specific questions regarding online marketing and ways to improve your retail location's visibility. Immerge's services include web development, web design, and digital marketing that includes search engine optimization (SEO), Facebook Ad campaigns, Google AdWords campaigns, and more.

Parking is available in the Water Street Parking Deck or the City Municipal Lot on Liberty Street.