Outcomes for this session:
leave with a better understanding of the best use of marketing principles as they relate to your advertising.
leave empowered for success in business, with a solid foundation of knowledge resulting in reduced waste and improved profitability.
Sacha Purciful is the General Manager of WHSV, a 65 year-old television station that maintains relevancy through local content generation and staying on the cutting edge of technology. They offer many of the most current digital solutions available, paired with tried-and-true performance drivers, such as traditional television. The sales staff has been deeply trained in the digital space and has access to Google-certified staffers to answer even the most advanced questions.
Register for this and any Business Smarts session here.
Business Smarts Breakfast sessions are held on the 2nd Friday of every month with networking opportunities and guest presentations on a variety of topics.
The series is sponsored by your Shenandoah Valley Small Business Development Center and the Harrisonburg-Rockingham Chamber of Commerce. Coffee is provided by Broad Porch Coffee.
Parking for Business Smarts: See the new options for Parking at the JMU Ice House. Note that permits are now required for the JMU Lot, but we list other options as well.