Does your business receive solicitation phone calls, emails, and visits from advertising sales (newspaper, radio, television, social media, Yelp, etc.)?
Do you get so overwhelmed that you either decide to not advertise at all or you end up in the wrong place for your business?
All marketing tactics are not for every business. Today's discussion will focus on how to avoid making costly marketing decisions that may not provide a return on your investment.
Presenter Shonta Sellers has lived in the Harrisonburg area for three years after relocating here from Winston-Salem, NC. She has over 20 years experience in marketing, advertising, branding,and promotion with an MBA in Marketing from Capella University and a BS in Business Management from North Carolina A&T State University. Shonta is a consultant and small business owner of broadSPECTRUM Marketing Services & Consulting.
Register for this and any Business Smarts session here.
Note the new location and new time for 2018!
Business Smarts Breakfast sessions are held on the 2nd Friday of every month with networking opportunities and guest presentations on a variety of topics.
The series is sponsored by your Shenandoah Valley Small Business Development Center, the Harrisonburg-Rockingham Chamber of Commerce, and Shenandoah Valley Chapter of SCORE. Refreshments provided by Black Sheep Coffee and Peace, Love, and Little Donuts.
Parking for Business Smarts: You may park in the Ice House lot on Bruce Street without a JMU permit during Business Smarts sessions 7:30-9:45am.