Advertising on the Web
In this Beyond Google - Marketing and Managing on the Web Webinar Series, Virginia SBDC offers an overview of the advertising opportunities across the World Wide Web (and mobile). Ray Sidney-Smith, President and Web & Mobile Strategist at W3 Consulting, presents several strategies for Small Business owners to identify these platforms, several advertising networks to look into, and the pro's and con's of each.
You will learn:
- what makes a good advertising platform for Small Business on the Web and Mobile;
- who are the advertising players in the market that are driving traffic to Small Business websites; and
- what are the good and bad sides of these platforms.
Who should attend?
- Small business owners, entrepreneurs, micropreneurs, solopreneurs
- Office managers, Human Resources professionals
- Administrative/executive assistants and sales/account representatives
- Nonprofit executive directors and board members