Oct
20
Thu
Grow Your Business with Digital Marketing @ Virtual Webinar
Oct 20 @ 12:00 pm – 1:00 pm

Updated for 2022

Businesses need to understand the basics of digital marketing now more than ever, because digital marketing creates growth.

Learn about the basics of digital marketing, including:

  • Social Media
  • Email Marketing
  • Paid Ads
  • SEO
  • Affiliate Marketing
  • How to use analytics to measure your success
A confirmation email with the Zoom login information will be sent after registration, please be on the lookout for it.

Instructor: Cameron Nelson, Chief Digital Advisor, Virginia SBDC and CV SBDC

Mr. Nelson has over 18 years experience in technology, and as a senior tech consultant in Silicon Valley helping Fortune 500 companies improve their digital marketing and eCommerce. At the same time he founded several tech companies, including a SaaS website for tree preservation and a blockchain platform for nonprofits. Cameron is accomplished in language, culture, has an MBA and MA and believes new technology products have the ability to help shape our world for the better.

Fee: No Cost

Oct
26
Wed
Start Smart Workshop @ Virtual Webinar
Oct 26 @ 10:00 am – 12:00 pm
Start Smart Workshop @ Virtual Webinar

Do you reside in the Shenandoah Valley area of Virginia and are thinking about starting a new business?

Do you have questions about how to move forward? Are you considering moving your hobby into a more structured business form? Have you already started your small business and now realize you may have missed a few things?

Your Shenandoah Valley SBDC has answers, information, and resources to help!

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You’ll learn to take a thorough 360° approach to your business and all its components – from product development to target marketing to financial projections and bookkeeping. We also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business growth needs.

Note that this is a live, on-line Webinar.

Fee: No Cost

Nov
1
Tue
Sell Online with E-Commerce Tools @ Virtual Webinar
Nov 1 @ 11:00 am – 12:00 pm

Learn how to sell your products online. We’ll walk through listing your products for free with your Google Business Profile and Merchant Center. In this workshop, we’ll:

– Discuss the Products tab in Google Business Profile
– Introduce Google Merchant Center and the basics of creating a free account and a product feed
– Show you how to connect an E-Commerce website (using Shopify as an example) to the Merchant Center

Presented by Grow with Google speaker, Randi Penfil

Thanks to Shenandoah Valley SBDC, Capital Region SBDC, Central Virginia SBDC, Laurel Ridge SBDC, SBDC Lynchburg Region, and Virginia State SBDC for hosting this webinar along with Grow with Google.