5 Tips for Writing a Basic (and Un-Daunting) Marketing Plan

Whether you are launching a new product or promoting your latest offer, a marketing plan is worth taking the time to complete. Why?  A plan can help direct your day-to-day activities, guide your approach, and ensure you are making the most of the available resources.  The good news is that a marketing plan needn’t be encyclopedic or overly time-consuming to prepare... Here are five tips from the SBA for developing a basic marketing plan...