Calendar

Register Here

Aug
23
Thu
Start Smart @ McCauley Pavilion, Vista Links Golf Course
Aug 23 @ 11:00 am – 1:00 pm

Are you thinking about starting a new business?
Do you have lots of questions about how - or whether - to move forward?
Are you considering moving your hobby into a more structured business form?
Have you already started your small business and now realize you may have missed a few things?

Your SV SBDC has answers, information, and resources to help.

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You'll learn to take a thorough 360° approach to your business and all its components - from product development to target markets to financial projections. We'll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business needs.

Start Smart workshops are held in various locations and at various times; if this session doesn't suit, check the Web Calendar for more options.

Because this session spans the lunch hour, feel free to bring your bag lunch if you need to.

Click here to register for any Start Smart or other SBDC workshop.

Facebook Advertising 101 Webinar: how to create effective ad campaigns on Facebook @ Online
Aug 23 @ 12:15 pm – 1:15 pm

Facebook has had a rough year so far, with its CEO, Mark Zuckerberg, get grilled before Congressional representatives after the Cambridge Analytica scandal. Their stock share prices have dropped precipitously since implementing a number of measures to stop foreign interventions on the platform, along with the loss of some users’ trust. That said, Facebook is still a juggernaut in the social networking space. They own not only Facebook, but Instagram, WhatsApp, Oculus VR (virtual reality headset maker), and a few dozen other companies.

Facebook isn’t going anywhere anytime soon.

Their advertising platform can still be a great way to get out in front of customers, if your small business has the budget. In this Web-based presentation, Digital Marketing Strategist Ray Sidney-Smith will explain the basics and tools for creating effective ad campaigns on Facebook.

In this Webinar, we will cover:

  • Who is best suited to use Facebook Ads
  • How to create ads for Facebook campaigns
  • What are the types of advertising campaigns you can run on Facebook, and
  • What are the tools you use to set up and manage Facebook Ads campaigns.

Register for this free webinar by clicking here

Who should attend?

  • Small business owners, entrepreneurs, micropreneurs, and solopreneurs
  • Office/sales/customer service managers, marketing directors, executives and professionals
  • Administrative/executive assistants and sales/account representatives
  • Nonprofit executive directors and board members

It's always best to have all other applications closed on your computer, laptop or mobile device from which you're watching the Webinar. You should have a broadband (cable, FiOS or DSL) connection to the Internet. Log on several minutes early to make sure you are up and running properly for the Webinar.

 

This Webinar is presented on behalf of the Virginia SBDC Network as part of their Beyond Google: Marketing and Managing on the Web Series.

Presented by Ray Sidney-Smith, Web & Mobile Strategist, author of SoLoMo Success: Social Media, Local and Web Small Business Marketing Strategy Explained. Ray is also President of W3 Consulting and Managing Director of W3C Web Services, an affordable Web/WordPress hosting, domain name registration, SSL certificate, and email hosting service focused on helping small businesses market and manage on the Web.

Watch previous Webinars from this series.

Aug
29
Wed
Start Smart @ Augusta Government Center
Aug 29 @ 2:00 pm – 4:00 pm

[Note this workshop was rescheduled from 8/24.]

Are you thinking about starting a new business?
Do you have lots of questions about how - or whether - to move forward?
Are you considering moving your hobby into a more structured business form?
Have you already started your small business and now realize you may have missed a few things?

Your SV SBDC has answers, information, and resources to help.

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You'll learn to take a thorough 360° approach to your business and all its components - from product development to target markets to financial projections. We'll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business needs.

Start Smart workshops are held in various locations and at various times; if this session doesn't suit, check the Web Calendar for more options.

Click here to register for any Start Smart or other SBDC workshop.

Sep
3
Mon
SBDC Offices Closed
Sep 3 all-day

The SV SBDC offices will be closed today to recognize and celebrate the social and economic achievements of American workers.

Sep
18
Tue
Start Smart @ Augusta Government Center
Sep 18 @ 11:00 am – 1:00 pm

Are you thinking about starting a new business?
Do you have lots of questions about how - or whether - to move forward?
Are you considering moving your hobby into a more structured business form?
Have you already started your small business and now realize you may have missed a few things?

Your SV SBDC has answers, information, and resources to help.

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You'll learn to take a thorough 360° approach to your business and all its components - from product development to target markets to financial projections. We'll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business needs.

Start Smart workshops are held in various locations and at various times; if this session doesn't suit, check the Web Calendar for more options.

Click here to register for any Start Smart or other SBDC workshop.

Sep
20
Thu
Pinning for Profit, Publicity, and Purpose Webinar: Pinterest Marketing Strategies for Small Business @ Online
Sep 20 @ 12:15 pm – 1:15 pm

Pinterest garners 200 million monthly users on its image-based social network. Its demographics are lucrative to many small businesses in the US--female majority (at around 45%), planning actively for events (e.g., weddings, trips, and parties), Boomers, Gen X, and Millennials, and 66% of Pinterest users make over $50,000 per year.

Whether you’re looking to profit, gain greater publicity, or market a social cause related to your business, if those demographics appeal to your business, then Pinterest is for you. That requires a strong Pinterest marketing strategy for your business. Attend this hour-long Web-based presentation on identifying the best marketing strategy for Pinterest for your small business.

In this Webinar, we will cover:

  • An overview of the Pinterest platform so you can be more familiar with the content available
  • In-depth analysis of the demographics of Pinterest today
  • How to create a targeted content or ad strategy on Pinterest for your business

Register for this free webinar by clicking here

Who should attend?

  • Small business owners, entrepreneurs, micropreneurs, and solopreneurs
  • Office/sales/customer service managers, marketing directors, executives and professionals
  • Administrative/executive assistants and sales/account representatives
  • Nonprofit executive directors and board members

It's always best to have all other applications closed on your computer, laptop or mobile device from which you're watching the Webinar. You should have a broadband (cable, FiOS or DSL) connection to the Internet. Log on several minutes early to make sure you are up and running properly for the Webinar.

 

This Webinar is presented on behalf of the Virginia SBDC Network as part of their Beyond Google: Marketing and Managing on the Web Series.

Presented by Ray Sidney-Smith, Web & Mobile Strategist, author of SoLoMo Success: Social Media, Local and Web Small Business Marketing Strategy Explained. Ray is also President of W3 Consulting and Managing Director of W3C Web Services, an affordable Web/WordPress hosting, domain name registration, SSL certificate, and email hosting service focused on helping small businesses market and manage on the Web.

Watch previous Webinars from this series.

Sep
25
Tue
Start Smart @ Lexington Chamber of Commerce
Sep 25 @ 11:00 am – 1:00 pm

Are you thinking about starting a new business?
Do you have lots of questions about how - or whether - to move forward?
Are you considering moving your hobby into a more structured business form?
Have you already started your small business and now realize you may have missed a few things?

Your SV SBDC has answers, information, and resources to help.

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You'll learn to take a thorough 360° approach to your business and all its components - from product development to target markets to financial projections. We'll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business needs.

Start Smart workshops are held in various locations and at various times; if this session doesn't suit, check the Web Calendar for more options.

Because this workshop spans the lunch hour, feel free to bring a bag lunch.

Click here to register for any Start Smart or other SBDC workshop.

Sep
28
Fri
Valley TechCon @ Hotel Madison & Shenandoah Valley Conference Center
Sep 28 all-day

SAVE THE DATE for Valley TechCon.18 

Connecting Innovation, Vision, and Ideas

To receive email updates about this event, visit www.valleytechcon.com

 

Oct
3
Wed
ICAP Lean Startup Course @ JMU Ice House
Oct 3 all-day

Based on the National Science Foundation’s I-Corps™ program for Lean Startups, ICAP helps inventors and entrepreneurs take the right first steps in bringing new technologies and innovations to market.

ICAP includes FREE introductory training and counseling offered by ICAP instructors and local SBDC business advisors. ICAP helps startups identify potential customers and develop successful business models based on that knowledge. It is an ideal program for early-stage companies trying to prepare for eventual venture investment.

Important Dates:

October 3, 2018 – Applications are due by midnight; apply by clicking here.

October 10, 2018 – Acceptance notifications and communication with next steps and instructions, including how to prepare for the first session.

October 19, 2018 – 9:00am - 5:00pm – Introductory Classroom Session

October 26, 2018 – Each team participates in a pre-scheduled Telephone Review of the team’s Customer Discovery Progress over the first week

November 2, 2018 – 9:00am - 2:00pm – Final Team Presentations

During this 2-week program, there is extensive work done outside the classroom. In addition to the two class meetings, participants should expect to spend another 10-15 hours per week on customer discovery and course assignments.

At the conclusion of the program, you will remain connected with your ICAP trainers and SBDC Business Advisors to continue your progress on the Five Steps to Startup Success.

This program is designed to generate a maximum impact over a relatively short duration and should be considered a required first step for anyone interested in commercializing a technology or product, whether through a startup or licensing arrangement.

Some graduates of this cohort may be eligible to apply to NSF’s full National Seven-week I-Corps Program which includes non-dilutive grants for customer discovery and prototype development. Additionally, this program can help teams develop better submissions for SBIR and CRCF grants from Virginia’s Center for Innovative Technologies.

Your ICAP Instructor

Bob Smith is Director of the Innovation Commercialization Assistance Program (ICAP), a program funded by the Commonwealth of Virginia and administered by George Mason University and the Virginia Small Business Development Center Network (VSBDC). Here he helps researchers, inventors, and technology startups develop their technology commercialization and technology business startup efforts. He’s also an instructor with the NSF’s DC I-Corp Node, and co-director of the Fed Tech program, which uses Lean Startup methods to assist inventors from government labs to explore the commercial viability of their inventions.

Bob has 30+ years’ experience in innovation and entrepreneurship. He is the Chairman of CollegeFactual.com, a leading college rankings website. He’s held senior management positions at Congressional Quarterly and America Online in sales, marketing, and new product development and was the founder and CEO of the first nation-wide online city guide, Digital City. As an executive, angel investor, and advisor he has helped companies in e-commerce, e-government, identity management, content publishing, geospatial analytics, data science, and local media go from launch through to favorable exits.

Bob received a BA from USC and his MBA from GWU. He is a veteran of the US Navy.

For more information email: icap@VirginiaSBDC.org

Apply Here

 

This Cohort is hosted by the  Shenandoah Valley Small Business Development Center, the Shenandoah Valley Technology Council and JMU X-Labs,

 

SWaMFest 2018 @ Hotel Madison & Shenandoah Valley Conference Center
Oct 3 – Oct 4 all-day

SWaMfest is the premier networking, educational, and professional development event for small, women, and minority-owned businesses where you can:

- explore the latest products and services from hundreds of SWaM businesses,

- engage with decision-makers from VASCUPP* institutions, prime contractors, and corporations, and

- attend exciting showcase workshops and networking opportunities. VASCUPP is committed to helping Virginia's SWaM businesses remain strong, vibrant, and successful while connecting them to our Purchasing Power!

Learn more about this event at www.SWaMfest.com

*Virginia Association of State College and University Purchasing Professionals.

Oct
9
Tue
ServSafe Food Safety Course & Examination
Oct 9 all-day

ServSafe logoProperly training managers and ensuring that your staff follow prescribed food safety procedures is a serious obligation. It's also your primary defense in reducing the risk of a food-borne illness in order to protect your customers and business from significant harm.
The National Restaurant Association's ServSafe® programs have been the acknowledged leader for nearly 40 years. Give your business, your brand, and your customers the best protection possible.

Registration includes Course Textbook, Professional Trainer, Proctored Exam, and Lunch.

ServSafe® Fees

VRLTA Members $135*
Non-Members $185*
Sysco Customers save $5o

See details on this flyer

Contact 804-288-3065 or visit the VRLTA Community Calendar for more information.

The Non-Profit Institute @ The JMU ICE House
Oct 9 2018 @ 8:00 am – Apr 9 2019 @ 3:30 pm

The Non-Profit Institute (NPI) includes 40+ hours of professional development instruction.  Each session in the program is designed to:

 

  • Promote the effectiveness of nonprofit leaders, including executive directors, CEOs, managers, and Board members
  • Refine the skills of experienced directors as well as help prepare entry level managers for new roles in the organization
  • Enhance current job performance by providing a "tool box" of practical skills and knowledge for day-to-day operations
  • Promote excellence in nonprofit management

Certificate Requirements: Participants must complete at least 20 of the 26 sessions to successfully earn the certificate in Nonprofit Management. (The Opening Session and Graduation do not count towards this requirement.)

The Non-Profit Institute certificate program is offered biennially.

See the NPI Program Brochure

Visit the Website for full Details, Schedule, Scholarship, and Registration information.

Oct
10
Wed
Start Smart @ The JMU Ice House, Room 106
Oct 10 @ 1:00 pm – 3:00 pm

Are you thinking about starting a new business?
Do you have lots of questions about how - or whether - to move forward?
Are you considering moving your hobby into a more structured business form?
Have you already started your small business and now realize you may have missed a few things?

Your SV SBDC has answers, information, and resources to help.

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You'll learn to take a thorough 360° approach to your business and all its components - from product development to target markets to financial projections. We'll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business needs.

Start Smart workshops are held in various locations and at various times; if this session doesn't suit, check the Web Calendar for more options.

Click here to register for any Start Smart or other SBDC workshop.

Click here for Directions and Parking information for the JMU Ice House.

Oct
16
Tue
Start Smart @ Rockbridge County - TBD
Oct 16 @ 11:00 am – 1:00 pm

Are you thinking about starting a new business?
Do you have lots of questions about how - or whether - to move forward?
Are you considering moving your hobby into a more structured business form?
Have you already started your small business and now realize you may have missed a few things?

Your SV SBDC has answers, information, and resources to help.

In our Start Smart Workshops, we discuss the path to good decisions and a successful start. You'll learn to take a thorough 360° approach to your business and all its components - from product development to target markets to financial projections. We'll also cover the regulations and registrations you need to know.

Follow-up appointments are then available with SBDC business advisors to focus on your individual business needs.

Start Smart workshops are held in various locations and at various times; if this session doesn't suit, check the Web Calendar for more options.

Click here to register for any Start Smart or other SBDC workshop.

Oct
18
Thu
Doing Business with the Commonwealth, 1-on-1 @ Harrisonburg
Oct 18 @ 9:00 am – 4:00 pm

Are you ready to take advantage of the powerful marketing tools available for selling to Virginia?  Learn from an expert about how you can get eVA and SWaM certified for free in order to help you sell to the government and government funded agencies.

Courtney Mustin, Business Services Manager for Virginia Department of Small Business & Supplier Diversity, will be available to meet one-on-one with clients who would like to become registered in eVA, become SWaM certified, or - for those who are ready- to help navigate and use eVA more effectively.

Use our registration form to request an appointment with Courtney.